SEO Tracker

Your clicks, impressions and rankings from Google Search Console and Analytics, tracked over time.

WorkflowMarketing

Preview

Workflow

Clicks · all time

1,151

Last 28d 401· 27%

Impressions · all time

29,918

Last 28d 9,505· 19%

Avg position · all time

14.7

Last 28d 11.5· 14%

AI referrals

Sessions from assistants

Growth

Impressions

7-day average · 120 days tracked

Clicks

7-day average

Search Console data lags about three days, so the most recent point is roughly three days behind today. Figures cover the public site only, Google web search only: no Business Profile, no Bing, no Discover.

Markets

Impressions by market

NZ + AustraliaRest of world

NZ + Australia

18,984 impressions

915 clicks · 4.82% CTR · pos 11.4

Rest of world

10,934 impressions

236 clicks · 2.16% CTR · pos 24.8

63% of impressions come from the markets you sell into. Rest-of-world impressions inflate the headline without ever becoming pipeline, so read the dark band, not the total.

Target clusters

56d impressions · position · 28d move

Cluster	Impressions	Position	28d move
E-bikes WellingtonP1Home market /e-bikes/wellington	3,123	6.2	2.4
E-bike servicingP1Home market /servicing	1,630	9.8	1.1
Cargo bikes for familiesP2Home market /cargo-bikes	1,007	14.6	0.8
E-bike hireP2Home market /hire	693	11.3	Flat
Commuter guidesP3 /guides	671	21.4	3.2

No impressions yet: Trade-in and finance

Striking distance

Positions 8–20, last 28 days · one push from page one

Query	Impressions	Position
e-bike service wellington E-bike servicing	212	9.1
cargo bike nz Cargo bikes for families	168	13.7
electric bike hire wellington E-bike hire	141	10.4
best e-bike for hills Commuter guides	96	16.2
e-bike battery replacement E-bike servicing	74	12.8
family cargo bike test ride Cargo bikes for families	41	18.5

Changes

4 logged

30 Sept

Service menu page with prices and booking timesShippedcontent

One page per service with the price, the turnaround and a booking link, so the servicing queries land on an answer instead of the home page.

Verifies after 28 Oct

25 Aug

Title and meta rewrite on the Wellington e-bike pageVerifiedtechnical

Led with the suburb names people search with and the test-ride offer. Position moved from 8.6 to 6.2 over four weeks.

8 Oct

Cargo bike buyer's guideProposedcontent

A comparison of the four cargo bikes on the floor, with real school-run distances.

6 Aug

Moved hire pricing onto the hire pageRegressedcontent

Prices sat in a PDF; the page now carries them. Clicks dipped while it was re-indexed.

Installation

Run this in any directory once your Claude is connected to Bastion. The component arrives with its tables, its prompts and its place in the graph.

pnpm dlx bastion@latest add marketing/seo-engine

Installing the whole department instead: bastion add marketing